In a world where wellness is becoming increasingly important, more women are seeking gentle, effective products that support their bodies through the most transformative periods of life. From pregnancy to postnatal recovery, skincare and fitness can often take a back seat—but for Nadia, a devoted mother of four, they were always a top priority. This inspired her to create POP, a health and beauty brand that offers natural, hydrating, and safe skincare made with love—for mothers, women, and anyone who values self-care rooted in nature.
A Journey from Motherhood to Brand Founder
Nadia’s journey into skincare and wellness began with her own experiences during pregnancy. Each of her four pregnancies brought a unique set of challenges, but one thing remained consistent—her dedication to caring for her body. Unable to find products that met her standards for safety and efficacy, she began creating her own formulations using natural oils. These blends became her personal go-to for maintaining skin health during and after pregnancy.
Seeing remarkable results, Nadia began sharing her creations with family and friends. As more and more people experienced the soothing, nourishing benefits of her homemade oils, she realized that this wasn’t just a personal solution—it had the potential to help many others. What began as a self-care necessity soon evolved into something far greater: a heartfelt brand born from real experiences and genuine care.
Skincare and Fitness: A Holistic Approach
POP isn’t just about skincare—it’s about feeling good inside and out. Nadia’s passion for fitness runs parallel to her skincare philosophy. She strongly believes that consistent exercise plays a major role in post-pregnancy recovery and long-term wellness. However, she’s also deeply empathetic to the reality that not everyone finds it easy to bounce back or find time for themselves after having children.
To support women through this, she developed POP Active, a dedicated range crafted to work in tandem with the body during workouts. These products are designed to assist, not replace, your fitness journey—providing comfort and promoting recovery so you can stay motivated and supported. Whether you’re a new mom getting back into routine or someone rediscovering movement after a break, the active line is a gentle yet powerful companion.
From F&B to Fashion to Wellness
Nadia is no stranger to entrepreneurship. She is best known for her role overseeing the Food & Beverage division of the Naza Group, particularly the beloved Dotty’s café, and for founding Portluxe, a preloved fashion platform that blends luxury and sustainability. With POP, she channels her years of business experience and personal growth into a new venture—one that speaks directly to women’s needs in a holistic, honest way.
Her unwavering perseverance and thoughtful development process have shaped POP into more than just a beauty line. It’s a personal mission. POP reflects Nadia’s commitment to clean beauty and wellness, while also empowering others to embrace their skin, their bodies, and their journey—wherever they may be.
A Gentle Brand for Every Body
POP is thoughtfully crafted for all beautiful souls. Whether you’re an expectant mother, a seasoned athlete, or simply someone who wants natural, nourishing skincare, POP welcomes you. The entire range is made with pure, safe ingredients and free from harsh chemicals. It’s a brand rooted in love—one that celebrates women’s bodies, honors their transformations, and supports their wellness every step of the way.
Because at POP, every body is worthy of care—and every soul deserves to glow.
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