In a world where convenience often trumps craftsmanship, Afters Pastry stands out as a brand built on heart, hustle, and homemade quality. Known for its handcrafted customised cakes and thoughtful creations, Afters Pastry has become a go-to bakery in Skudai, Johor Bahru. Every cake is a celebration of the brand’s commitment to quality, freshness, and a journey that began with a single dream in a home kitchen.

From Humble Beginnings to a Beloved Brand
Afters Pastry was founded by Xin Yi, whose dream of becoming a baker and pastry chef sparked the start of something special. What began as a one-woman operation in her own kitchen soon turned into a business built on passion. She started selling her creations in night markets and through online platforms, baking every cake with care and commitment, one order at a time.
Over the years, Xin Yi’s perseverance transformed that dream into a trusted name in the customised bakery scene. Her personal journey from home baker to founder of a recognised brand resonates with customers who value authenticity and quality. Today, Afters Pastry is more than just a bakery—it’s a symbol of what’s possible when dreams are pursued with heart.

Signature Creations and Customer Favourites
Afters Pastry is known for a range of handcrafted cakes that blend classic flavours with innovative touches. Among its most popular offerings is the Strawberry Watermelon Cake, inspired by a well-loved pastry Xin Yi encountered during her time in Australia. She brought the idea home, perfected the recipe, and turned it into the brand’s bestselling signature.
Another standout is the Pure Yam Cake, which has captured the hearts of customers with its balanced sweetness and rich, earthy flavour. In addition to these, Afters Pastry offers Premium Cakes, custom-designed cakes for birthdays and weddings, and other seasonal specials, all of which are made without preservatives using only fresh, high-quality ingredients.

Commitment to Quality and a Personal Touch
What sets Afters Pastry apart is its unwavering focus on freshness, quality, and personalised service. Every cake is crafted with attention to detail, ensuring that each creation is not just visually appealing but also safe and satisfying to enjoy. With no preservatives used in any product, the brand prioritises health and transparency in every recipe.
Afters Pastry continues to grow its loyal customer base by holding firmly to its original values. Whether customers visit the bakery for a special occasion or a simple treat, they’re welcomed into a space where every order is treated with care. Located in Skudai, Johor Bahru, Afters Pastry remains a favourite among those seeking cakes that carry both flavour and meaning.

To read more startup stories, visit- malaysiabusinessjournal